Overview
Reliant Construction Management’s brand is the collection of perceptions people have about our company. It is the big picture impression that is left on our customers and those who interact with us.
Reliant Construction Management’s branding exists to differentiate our company from others in the marketplace, as well as connect with a target audience. It creates trust and recognition by communicating in a consistent way across all teams and channels.
This style guide is the framework that specifies the guidelines for maintaining the Reliant Construction Management brand. The design assets presented within are the tangible visual elements that determine how our brand is perceived by, and how it interacts with, the world.
Logo Identity and Usage
Approved Logo Variations
The Reliant Construction Management logo designs and variants are property of Reliant Construction Management and are protected under copyright law. Correct and incorrect versions of our company name include:
Reliant Construction Management
reliant construction management
Reliant CM
reliant cm
Permission Required. Written permission is required by any individual, persons, or company desiring to use our identity graphics in conjunction with a commercial product, business name or unaffiliated service.
Distribution. Please do not redistribute without our expressed consent as files are subject to change without notice.
Right of Refusal. The owner retains the right to revoke permission and use of graphic assets for any reason.
Color Palette
Reliant Construction Management’s official swatches are comprised of ten colors, each functioning as an essential component to our brand’s web and print design presentation.
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Reliant Blue
Logo, buttons, links, primary accent color, alternative background color
#0083BF -
Federal Blue
Hover color for buttons and links, image overlay gradients
#02004C -
Rose Taupe
Image overlay gradients
#966961 -
Pure black
Headers, footer
#000000 -
Jet Gray
Alternative background color
#2A2A2A -
Dim Gray
Body copy color
#676B71 -
French Gray
Icons background color
#BDC1C9 -
Platinum
Alternative background color, border color
#DCDCDC -
Sea salt
Alternative background color
#F7F7F7 -
White
Primary background color
#FFFFFF
Typography
Lato
a b c d e f g h i j k l m n o p q r s t u v w x y z
0 1 2 3 4 5 6 7 8 9
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Page Title H1
H2 Header
H3 Header
H4 Header
H5 Header
H6 Header
Body copy
Italic text
Bold text
Links
Website UI Elements
Forms
Emergency Water Loss Assistance – HOA Specific
Tailored for Homeowners Associations, this form provides a direct channel to request emergency assistance for water loss, prioritizing rapid response to protect community assets.
Non-Emergency Project Request
For planned maintenance or non-urgent project needs, this form helps clients to outline their request, enabling us to schedule and manage the work efficiently.
Emergency Water Loss Assistance – Apartments
For immediate response to critical incidents affecting your property, this form allows clients to quickly detail the nature of the emergency for prompt assistance.
Checkmark Icon Lists
Solicit bids from architects, engineers, contractors and other specialized vendors
Budgeting and finance
Project planning and oversight
Star Icon Lists
ECO-FRIENDLY CONSTRUCTION
Emphasizes environmental sustainability and offers alternative solutions.
INNOVATIVE TECHNOLOGY
Uses advanced technology for efficient and safe construction management.
QUALITY MANAGEMENT
Adheres to high standards, ensuring resourceful and quality project delivery.